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A force of nature and her flim-flam man meet their mark. A true believer.


They preyed on fears, prejudice, and weakness to quickly build a powerful and outsized organization that they swindled at every step, and ultimately bankrupted.


Then they disappeared into oblivion.


The brilliant, amoral, and spectacularly bold Bessie Tyler and Edward Young Clarke—together, the Southern Publicity Association—met the fervent William Joseph Simmons, saw an opportunity, and played on his many weaknesses.


It was the volatile, precarious terrain of Post–World War I America. Tyler and Clarke took Simmons's dying and broke KKK, with its 2,000–3,000 members in Georgia and Alabama, and in a few short years increased its membership to nearly five million. Chapters were established in every state of the union, and the Klan began influencing American political and social life. Between one-third and one-half of the eligible men in the country belonged to the organization.


Even to modern sensibilities, the extent of their scheme is shocking: the limitlessness of their audacity; the full-scale and ongoing con of Simmons; the size of the personal fortunes they earned, amassed, stole in the process; and just how easily and expertly they exploited the particular fears and prejudices of every corner of America.


You will recognize in this pair a very American sense of showmanship and an accepted, even celebrated, brash entrepreneurial hustle. And, as their story winds down, the tainted and ultimately ineffectual Congressional hearings into the Klan's monumental growth that fizzle into nowhere? They will also seem familiar.


For the Kingdom and the Power: The Big Money Swindle That Spread Hate Across America tells a fascinating, powerful, and previously untold story based on Dale Laackman’s original research, archival material never before published, Census records, and obscure books and letters. It’s the story of an emerging communications industry, an industry filled with potential and fraught with peril.

Public Relations, marketing, advertising, and journalism collide on a grand, national stage.


America would never be the same.


For the Kingdom and the Power

  • Author: Dale W. Laackman

    Imprint: S. Woodhouse Books

    ISBN: 978-1893121-98-0

    Price: $25.95

    Page Count: 293 pp.

    Pub Date: May 2014

    Format: Hardcover, 6" x 9"

    Features: 17 photos, bibliography, index

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